Financial models could be defined as the translation of a business strategy into numbers.

Interested in generating professional financial projections, securing investment, and getting insights to help you reach your goals? Chiefmetric is here for you.

Unless you want to risk ending up with projected sales that are bigger than your market, you should consider sizing that market first. In this article, we’ll go over some of the approaches you can use to quantify a market and how to make that data relevant for your business plan and financial model.

If your business doesn't have a key metric yet, or it still isn't clear which KPIs your team should be tracking every week, we'll help you understand the importance of having one, while highlighting what makes a good primary metric.

This financial model template presents an alternative approach, including different metrics and KPIs for each market where the company operates.

Our second financial model template was created to serve the needs of software-as-a-service (SaaS) business models, including digital marketing channels, specific KPIs for fully digital services and its impact on the company's financial projections.

The trick to creating a good Financial Model is to think of it as a living document that evolves along with your company's actual performance and possible discussions with potential investors/ stakeholders.

It's generally expected that investors ask entrepreneurs a hundred questions before deciding to invest on their business. But before accepting a deal, founders should ask questions too.

We know. It’s really difficult to make realistic financial projections for a new company when your product is not even ready, or while the market size is yet to be defined.

Before going straight to details, let's start with a question: what is the key metric you would choose for your business to focus at the moment? Try to choose one KPI right now - we'll get back to it later on the article!

I am often asked how to value a company at such an early stage. When I took my MBA I thought I would leave with a great formula to know how to answer this question.

How do we know if we should keep trying until it works or if we should move on to another thing? Here are some symptoms of failure you should react to as soon as possible.